Brand elements and templates

Client: GrayPenny Digital for Garden Factory​

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I partnered with GrayPenny Digital to update the branding of their client, The Garden Factory. I developed brand elements and templates that they used to bring consistency and flexibility to The Garden Factory's digital ads, website, in-store signage, and more. The solution needed to include ways to quickly swap out products for weekly sales while still having the flexibility to make the ads interesting and different. A series of ad templates that could be placed on social media or their website as well as in-store sale sign templates were created and the website revamped.